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What Is Design Today?—
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The Story
From Toyota's "Hybrid" car to Nike's design-it-yourself Nike iD shoe programme to Philippe Starck's injection-moulded indoor/outdoor plastic lounge chairs, design comprises all of the objects that surround us - the things we wear, the products we use, the vehicles we ride in and the media that communicate with us graphically.
Description
From Toyota's "Hybrid" car to Nike's design-it-yourself Nike iD shoe programme to Philippe Starck's injection-moulded indoor/outdoor plastic lounge chairs, design comprises all of the objects that surround us - the things we wear, the products we use, the vehicles we ride in and the media that communicate with us graphically.
